The management of trade, tourism and services acitivities, through advanced marketing techniques
 /  The management of trade, tourism and services acitivities, through advanced marketing techniques

The management of trade, tourism and services acitivities, through advanced marketing techniques

  • Course Name:

    • The management of trade, tourism and services acitivities, through advanced marketing techniques;

    Course duration:

    • 60 hours;

    Course Type:

    • Postgraduate courses;

    Type of training:

    • Higher education;

    Course Description:

    1. Effective communication techniques in marketing and public relations;
    2. Effective sales and negotiation techniques;
    3. Methods and techniques in market research;
    4. Consumer behavior;
    5. Marketing online;
    6. Analysis tools in the online environment and website optimization;

     

    Study programme approved by M.E.C.T.S.